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Offering Launch Checklist

The full pre-launch sequence: approvals, tracking, creative, audiences and reporting — in the order they need to happen.

Before anything

Tracking

Creative

Platforms

Audience

Reporting

Never

Forty items. Work top to bottom — the ordering matters more than the speed.

More tools

Other things you can work out yourself

calculator

Raise Cost Calculator

What a campaign for your round size actually costs

Open → quiz

Which Exemption Fits

Find out whether you are allowed to advertise at all

Open → scanner

Ad Copy Scanner

Paste your ad copy, see the words that will get it rejected

Open → benchmark

State Benchmark

How your state compares on capital activity

Open → checklist

Platform Eligibility Map

Which ad platforms will actually take your money

Open →